{"id":7823,"date":"2007-08-22T23:18:42","date_gmt":"2007-08-22T21:18:42","guid":{"rendered":"https:\/\/destinationcyber.com\/?p=7823"},"modified":"2007-08-22T23:18:42","modified_gmt":"2007-08-22T21:18:42","slug":"youtube-va-faire-enfin-des-recettes","status":"publish","type":"post","link":"https:\/\/destinationcyber.com\/?p=7823","title":{"rendered":"YouTube va faire enfin des recettes"},"content":{"rendered":"<p>Depuis le 21 ao\u00fbt, YouTube ins\u00e8re dans les clips de ses partenaires des publicit\u00e9s.<\/p>\n<p>Ils disparaissent automatiquement au bout de 10 secondes.<\/p>\n<p>Cliquer dessus, interrompt la vid\u00e9o en cours, pour lancer un spot publicitaire.<\/p>\n<p>Ce nouveau format se veut moins intrusif que celui des vid\u00e9os sponsoris\u00e9es, avec lequel l&rsquo;internaute doit obligatoirement regarder un spot entier de plusieurs secondes s&rsquo;il veut voir les images qu&rsquo;il d\u00e9sire.<\/p>\n<p>Les recettes publicitaires seront partag\u00e9es entre Google et l&rsquo;annonceur, sur la forme d&rsquo;un CPM (coup pour mille) de 20 dollars, a expliqu\u00e9 la directrice des plates-formes m\u00e9dias de Google, Eilenn Naughton, au New-York Times.<\/p>\n<p>Pour l&rsquo;heure, les publicit\u00e9s ne seront ins\u00e9r\u00e9es que dans les images fournies par les partenaires de Google tel Forbes, NBC etc.<\/p>\n<p>Fanch<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Depuis le 21 ao\u00fbt, YouTube ins\u00e8re dans les clips de ses partenaires des publicit\u00e9s. Ils disparaissent automatiquement au bout de 10 secondes. Cliquer dessus, interrompt la vid\u00e9o en cours, pour lancer un spot publicitaire. Ce nouveau format se veut moins intrusif que celui des vid\u00e9os sponsoris\u00e9es, avec lequel l&rsquo;internaute doit obligatoirement regarder un spot entier [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_citadela_custom_class":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-7823","post","type-post","status-publish","format-standard","hentry","category-medias"],"_links":{"self":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/posts\/7823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7823"}],"version-history":[{"count":0,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/posts\/7823\/revisions"}],"wp:attachment":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}