{"id":6546,"date":"2006-10-11T12:51:45","date_gmt":"2006-10-11T10:51:45","guid":{"rendered":"https:\/\/destinationcyber.com\/?p=6546"},"modified":"2006-10-11T12:51:45","modified_gmt":"2006-10-11T10:51:45","slug":"microsoft-lance-microsoft-digital-advertising-solutions","status":"publish","type":"post","link":"https:\/\/destinationcyber.com\/?p=6546","title":{"rendered":"Microsoft lance Microsoft Digital Advertising Solutions"},"content":{"rendered":"<p>Avec la multiplication de ses services en ligne, Microsoft dispose de supports Internet \u00e0 l&rsquo;audience de plus en plus \u00e9tendue, et cherche \u00e0 en tirer profit au travers de ses mod\u00e8les publicitaires.<\/p>\n<p>Pour prendre conscience de la puissance de Microsoft sur l&rsquo;Internet, en France, rappelons que la page d&rsquo;accueil du portail MSN affiche 4,3 millions d&rsquo;utilisateurs, les cha\u00eenes th\u00e9matiques accueillent chacune jusqu&rsquo;\u00e0 1 million de visiteurs, le mail 7,5 millions d&rsquo;utilisateurs, Messenger 11 millions, Spaces, le service de blogs, 2,5 millions et Live Search, le moteur de recherche, 3,8 millions.<\/p>\n<p>Pour permettre aux annonceurs de profiter de ces 14,2 millions d&rsquo;internautes fran\u00e7ais qui fr\u00e9quentent ses sites, l&rsquo;\u00e9diteur propose d\u00e9sormais un point d&rsquo;entr\u00e9e unique vers ses diff\u00e9rents supports de communication, Microsoft Digital Advertising Solutions, sa r\u00e9gie publicitaire.<\/p>\n<p>Pour Microsoft, la publicit\u00e9 sur Internet s&rsquo;inscrit comme un axe de d\u00e9veloppement prioritaire.<\/p>\n<p>Sa nouvelle r\u00e9gie va agr\u00e9ger l&rsquo;ensemble de ses supports m\u00e9dia, qu&rsquo;il s&rsquo;agisse du portail MSN, de Windows Live, de Office Online ou encore de Xbox Live.<\/p>\n<p>Fanch<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avec la multiplication de ses services en ligne, Microsoft dispose de supports Internet \u00e0 l&rsquo;audience de plus en plus \u00e9tendue, et cherche \u00e0 en tirer profit au travers de ses mod\u00e8les publicitaires. Pour prendre conscience de la puissance de Microsoft sur l&rsquo;Internet, en France, rappelons que la page d&rsquo;accueil du portail MSN affiche 4,3 millions [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_citadela_custom_class":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-6546","post","type-post","status-publish","format-standard","hentry","category-medias"],"_links":{"self":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/posts\/6546","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6546"}],"version-history":[{"count":0,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/posts\/6546\/revisions"}],"wp:attachment":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6546"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6546"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6546"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}