{"id":2022,"date":"2003-08-22T11:31:43","date_gmt":"2003-08-22T09:31:43","guid":{"rendered":"https:\/\/destinationcyber.com\/?p=2022"},"modified":"2003-08-22T11:31:43","modified_gmt":"2003-08-22T09:31:43","slug":"dell-casse-les-prix-face-a-hp","status":"publish","type":"post","link":"https:\/\/destinationcyber.com\/?p=2022","title":{"rendered":"Dell casse les prix face \u00e0 HP"},"content":{"rendered":"<p class=\"post_excerpt\">Nouvelle escalade dans la comp\u00e9tition des g\u00e9ants du PC. L&rsquo;enjeu: gagner sinon maintenir sa part de march\u00e9 <\/p>\n<p>Dell r\u00e9pond \u00e0 l&rsquo;un de ses concurrents directs, HP, en annon\u00e7ant une baisse de prix surprise sur la quasi totalit\u00e9 de sa gamme d&rsquo;ordinateurs personnels.<\/p>\n<p>Les baisses annonc\u00e9es aux Etats-Unis s&rsquo;\u00e9chelonnent entre -6% pour les PC de bureau et jusqu&rsquo;\u00e0 -22% pour les serveurs. <\/p>\n<p>Pour les analystes, c&rsquo;est la r\u00e9ponse du berger \u00e0 la berg\u00e8re. Dell veut gagner des parts de march\u00e9 sur HP au moment o\u00f9 son concurrent d\u00e9\u00e7oit les march\u00e9s boursiers en repassant dans le rouge (r\u00e9sultat trimestriel n\u00e9gatif sur ce cr\u00e9neau des PC: cf. les informations de ce 20 ao\u00fbt &#8211; \u00e0 cause pr\u00e9cis\u00e9ment de ses baisses de prix, semble-t-il).<\/p>\n<p>Chez Dell, on pr\u00e9cise que cette baisse de tarifs \u00e9tait programm\u00e9e depuis longtemps; elle vise \u00e0 gagner de nouvelles parts de march\u00e9, sans compromettre les objectifs de chiffres d&rsquo;affaires et de marge brute.<\/p>\n<p>Chez HP, on r\u00e9torque que le tarif reste encore tr\u00e8s comp\u00e9titif face \u00e0 Dell, avec des prix encore inf\u00e9rieurs pour certains produits, en particulier les &lsquo;note-books&rsquo;. Exemple: le &lsquo;note-book&rsquo; Presario X1000 \u00e0 612 dollars face au Latitude D800 de Dell.<\/p>\n<p>[source &#8211; Silicon.fr]&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nouvelle escalade dans la comp\u00e9tition des g\u00e9ants du PC. L&rsquo;enjeu: gagner sinon maintenir sa part de march\u00e9 <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_citadela_custom_class":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-2022","post","type-post","status-publish","format-standard","hentry","category-economia"],"_links":{"self":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/posts\/2022","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2022"}],"version-history":[{"count":0,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=\/wp\/v2\/posts\/2022\/revisions"}],"wp:attachment":[{"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2022"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/destinationcyber.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}